Hub, being the nucleus of mTap software is where you work with your leads and contacts. Leads are generated when someone fills out the ‘exchange contact’ form from your profile and clicks on ‘connect’. You may choose to convert a lead into a contact to follow up with them.
Your mTap Hub can be easily integrated with CRM. Just like contacts, the leads are segregated for each profile. Only contacts are integrated into CRM as prospects because you have qualified and determined them to be a good fit for selling your product or service.
To understand the difference between a "lead" and a "contact", you can read the guide here.
To manage leads on your mTap Hub, follow this guide:
- Navigate to the mTap Hub on your Homepage.
- Your mTap Hub has Leads and Contacts. For working with the latter, read the detailed guide here.
- Select "Leads" in your Networking Hub.
- From the dropdown menu, select which profile you want to work on.
- Using the search bar you can search for a specific lead.
- To convert a lead to a contact, select the "convert to contact" button. The contact will be saved in your phonebook. If your mTap profile is integrated with a CRM, it will be transferred to the CRM as well.
- Select "View more" to see details of the lead including the message they sent you.
- You can also select the entire tile of the lead, and open the screen where you can instantly mail, phone, or message the person.
Proactively managing leads in mTap Hub can significantly boost your bottom line. Here's how:
Increased Conversion Rates
Efficiently managing leads and ensuring timely follow-ups with personalized communication helps convert more prospects into paying customers.
Higher Customer Retention
Nurturing relationships and maintaining engagement leads to satisfied, repeat clients who refer others, driving more business without additional acquisition costs.
Improved Sales Efficiency
Automation and CRM integration reduce manual tasks, allowing sales teams to focus on closing deals and building relationships, boosting productivity and revenue growth.
Better Lead Prioritization
Analytics and insights help identify and prioritize high-potential leads, maximizing sales efforts and improving overall revenue performance.
Enhanced Team Collaboration
Sharing lead information prevents miscommunication and missed opportunities, leading to better sales outcomes and higher revenue.
Cost Savings
Digital business cards, reduced physical materials, and streamlined lead management processes lower costs associated with printing, distribution, and administrative support.
Better Decision-Making
Data-driven insights into sales performance and lead behavior allow businesses to optimize strategies, allocate resources effectively, and improve financial results.
Increased Revenue Opportunities
Identifying trends and patterns in lead behavior helps tailor offerings and marketing strategies to better meet the needs of the target audience, driving additional sales.
Scalability
mTap Hub supports growing businesses by efficiently managing an increasing number of leads and contacts, maintaining revenue growth without a proportional increase in operational costs.
By leveraging these benefits, mTap users can enhance their sales processes, improve customer relationships, and boost their bottom line through increased revenue and cost efficiency.